SAMSUNG
WAIT, WATCH?
THE ASKCREATE A SET OF ANIMATED CHARACTERS, SPEAKING TO A WIDE AUDIENCE, EACH ONE CONNECTING WITH ONE OF THE SPECIAL FEATURES OF THE NEW SAMSUNG GALAXY WATCH 6.
Together with the Samsung team I combined characters with the exciting features of the Galaxy Watch. A basketball that would run on the pace of your heart rate or a funny frog that would fall asleep when your battery dies. It was incredible to be one of the few featured artists and seeing the designs live!
The characters created for this campaign include an energetic basketball that accompanies you in your exercises, a flower that tells you the weather, a sleepy frog that let’s you know your battery is low and a heart that grooves to the music you’re listening to, all of which were created in my signature joyful style.
THE SOLVE
